Tips for Membership Committee Chairs
OK, so you volunteered to be the chair of your association's
membership committee. OK, you were “roped in to it.” But now
you’re committed, so what should you do to be successful?
Get a committee together. Even if you just
recruit a few people, this can be a huge burden off your
shoulders. The members of the committee don’t have to be other
board members, in fact it’s best if they aren’t. Find people
with a “reason” to be interested in meeting new people in your
association.
Select a co chair or “chair elect.” Understand
one of these committee members will probably be chair someday,
so start right in with looking for your replacement.
Hold regular meetings. Set a time once a month
to get together by teleconference and occasionally in person
over lunch. Even if the meeting is short, the regularity will be
a huge benefit to your success.
Decide if your focus is new member recruitment or
retention. Pick one or the other and pursue that. Which
focus you choose depends on your organization’s needs, how
important membership dues are to your budget, and efforts that
might be already handled by others (like your national
association).
Create an annual calendar for the membership committee.
Include social events, member call downs, member
renewal campaigns, newsletter article dates, etc. Share the
calendar with your board and all the committee members.
Set milestones and goals. Decide up front on
goals for member recruitment and or retention. For example,
“this year we are going to call 50 potential members,” or “we
will hold 5 social events this year.”
Spend more time “doing” things than talking about what
you want to do. Have less brainstorming and more
action.
Give everyone on the committee a job. People
quit committees because they don’t feel needed. So, give
everyone a job to do. This can also be to serve as a “day chair”
for a social event, or “captain” of a call down team.
And, a last bit of advice - be enthusiastic all the
time. Thank your committee members for their help. Your
team will respond to enthusiasm and it can be contagious!
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